Tag Archives: microsoft bing in china

Bing in Chinese update

After the recent mass blocking of social networks, photo services, and Bing – Microsoft’s new search engine – the intertubes have again been unblocked and procrastination amongst expats has once again returned to the status quo.

With that in mind I thought an update to what Bing actually means in Chinese now that it is unblocked. I previously speculated the meaning could be quite a few things in Chinese. However, Microsoft have since launched the site with the characters 必应 which is “bi ying”. I’ve been told via the team at CBSi China it means “whatever you ask for i will satisfy you”.

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